Our Story

Broa's: 7 Years of Baking Happiness in Detroit

Hi! I’m Betzabet Roa, the heart and hands behind Broa’s. What started as a love for baking in my home kitchen has grown into a beloved local bakery serving Detroit and surrounding communities for over 7 years.

Growing up, I learned the art of pastry from my family — traditional recipes passed down through generations. The mille-feuille, tres leches, and pineapple cake you taste today are made with those same authentic techniques and a whole lot of love.

Over the years, I’ve had the honor of being part of hundreds of celebrations: first birthdays, quinceañeras, weddings, graduations, and simple Sunday family dinners. Every cake, every cookie, every smile from a child seeing their face painted — that’s why I do this.

7+

Years of Experience

500+

Custom Cakes Made

5+

Cities Served

Licensed & Insured

Michigan Cottage Food Law

¿Why Broa’s?

Our Values

Made with Love

Every item is baked from scratch with the same care I give my own family. No shortcuts, ever.

Quality First

We use real butter, fresh eggs, quality chocolate, and natural flavors. If I wouldn’t eat it, I won’t sell it.

Community Focused

We are proud to serve Detroit, Lincoln Park, Dearborn, Allen Park, and Melvindale. Your community is our community.

Creating Joy

Whether it’s a child’s face lighting up at their cake or a guest raving about the tres leches, we live for those happy moments.

Meet the Artist

Betzabet Roa

Founder, baker, cake artist, and face painter. One woman with a big dream and an even bigger oven.

A Message from Betzabet

“Thank you for considering Broa’s for your special moments. Every order is personal to me — I put my heart into every swirl of frosting, every layer of cake, and every brush stroke of face paint. I can’t wait to create something beautiful for you and your loved ones. ¡Gracias por su confianza!”

— Betzabet Roa